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pagerank is dead
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Thu Jan 08 2009

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Thu Jan 08 2009

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pagerank is dead


That's a provocative statement. Any "proof" or your assertion?


hows this: at google do: allinachor: webmaster resources then search for webmaster resources and see if the results aren't downright identical.


the results aren't exact. but they are close.


more than close. nearly exact. that means the off-page factors don't matter much. none of the sites are heavvyweights with pagerank so most likely that's not the biggest factor to thier success. it has to be the anchor text.


What happens if you have problems finding link partners?


in that case you manufacture links.


[quote:4be3eb6ffb="edwin"]in that case you manufacture links.[/quote:4be3eb6ffb] Okay, how do I "manufacture" links?


the easiest way is to add more content pages to your site. internal links count quite a bit. you can also be corny and drop blog messages, guestbooks, forum sigs etc. only resort to this if the site really sucks.


One problem with the theory only if the site sucks edwin... Do you know how many people out there don't realize how sucky their site truly is? LOL I've had people come to me with mid 90's sites.. animated graphics and everything.. and they thought their site was the be all end all...


lol, exactly. ugly people never know they're ugly and people with crappy websites think they are great webmasters :) just human nature i guess.


It's been since august since google has done a true dance. It will be interesting to see what changes are implemented in the coming months. 8O


yep. i'm waiting with baited breath. i'm pretty sure they always have the backlinks updated, but they just don't show them on the toolbar or in the link: command. i think they're changing the way the fundamentally do search.


PageRank may be on life support, but it certainly isn't dead. The whole of the Google system rests on PageRank. Page and Brin patented the whole concept. How likely is it that the core of their algorhythm is based on it? How many millions of lines of code would they have to alter. The only thing that happens when SERPS change is that some sort of filter has been applied.


PageRank is not dead,. it is as much a life as it ever has been. It is just that there are factors being added to the algorithms,.. and this results in a less obvious influence of PageRank. Anchor text is important as well,... Funny thing is that one doesn't go without the other. Without links,.. no pagerank and no anchor text. Also keep in mind that the first page results for most searches are web sites that are optimized,... there for the difference between in alinanchor search and a normal search are probably very equal. And what is the difference between pagerank ranking and anchor text ranking? PageRank ranking is about quantity and quality (influence of the quality of the page) of back links. Anchor text ranking is about quantiy and quality (influence of the quality of the anchor text) of back links. The difference is not that big. so the results aren't that different. Regards, Peter There is not that much difference between the 2,.. they merely support each other.


hello peter :welcome question for you, peter: many sites i check out are nearly identical in allinanchor and the SERPS. what would explain a site that is ranked high in allinachor but ranks low in the SERPS?


Edwin, Thanks,.. :) A normal search does the following: 1) It selects web pages that contain the search word / phrase. 2) Then the selected pages are ranked by the normal ranking algorithm. An allinanchor search does the following: 1) It selects web pages that have the search word / phrase in the anchor text of back links. 2) Then the selected pages are ranked by the normal ranking algorithm. The difference between these 2 processes isn't that big. So the results don't differ that much. An allinanchor does [u:43f07af31f]not[/u:43f07af31f] mean that the rest of the ranking algorithm is forgotten. Perhaps this makes things more clear. Regards, Peter


thanks for the answer. so, most likely the page is failing in on page factors then? that is sort of my theory that something is wrong with the on page factors if the allinanchor is higher than the SERPS.


Thanks for that info. I didn't know that allinanchor used the normal algo too. I thought it only counted anchor text. I wish there was a way to count my competitor's backlinks.


Edwin, hmmm,.. Yes and no. The allinanchor commands just limits the search results to the pages that have the keywords in the anchor text of back links. That is why the number of results is much less than with a normal search. And I think (I don't know it for sure, I am not a Google Employee,.. :) ) that the importance of the anchor text of back links is also a bit higher,.. that can explain why you see some sites in slightly different positions in the SERPs. It seems logical to me that when you search with the allinanchor command, the importance of the anchor text is a bit higher than with a normal search. You directed your search specifically at the anchor text of the back links. Regards, Peter


BigRob, Try using this command in Google: link:www.domain.com Put your competitors domain in there,.. Google will tell you how many back links that domain has. (This includes back links from internal pages as Google does Not diferentiate between back links from other web sites and back links from internal pages). However, Google does not show all back links,.. Generally they show only back links with a PageRank of 4 or higher. You may also want to check this web site: www.marketleap.com and click on their free link popularity tool,.. that tool shows the back links for a domain in about 5 different search engines. Regards, Peter


Thanks Peter, That's pretty much what I figured. I know I can also use the link:domain.com tool at AllTheWeb too to see most of their links too. At least everyone is using the same tools.


The AlltheWeb back links are generally a lot fresher.


Thanks for the great information Peter! Hopefully this will help some of us *namely ME!* with google issues... *grumbles* Sometimes google has me climbing walls...


It seems like a very important factor is that the anchor text matches the title tag attribute. That is usually what I see from the leading sites.


i'm even sure what the allinanchor actuall does maybe. i was thinking it basically counted the number of links that had anchor text to a certain page. i wonder if it actually also includes the pagerank of the pages or if its just a raw count. i will investigate.


It doesn't count the backlinks. It ranks you according an algo that places the most emphasis on anchor text. It shows you how you rank if the anchor text is the more important criteria of SERPS, which it is. If you place one in anchor text chances are great you will place one for the normal serps.

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