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Links were the Past. Are they the Future?
A website that has a lot of links seem to have a higher page rank. Example, pages that have multiple intros but the same basic code seem to be very differant. That is what I observed though I have no insider information here.
Example: www.homestarrunner.com/main1.html - main 18.html
I think that the links may be the factor that is changing the rank...
I think incoming links are still important.
When sites point to you (in my way of thinking) it casts a "virtual vote" in your direction. Whoever has the most votes has authority. I think other factors also come into play, but incoming links never hurt!
For Google, links are the past, present, and the future. The vote analogy is a good one. The article by Phil Craven on [url=http://www.webworkshop.net/pagerank.html]PageRank[/url] is very good and explains a bit about PageRank.
The PageRank system is the very heart of Google's ranking algo and will remain part of their system for quite some time. The amount of code they have deployed using PageRank as a cornerstone is enormous.
The page with the most "votes" is considered to be the expert on a given field. Make sense. The person with the most votes is considered to be President and more important than others.
PR 10's are few and far between. That would lend credence to the 'link' theory.
I think outgoing links are pretty important, too.
Being an "information hub" is the perfect scenario. Anyone looking for information either comes to your site and either finds the info/ product they seek, or they exit off of a link you provide. AKA Traffic.
Any thoughts?
that is an excellent site design imho.
you set up a big directory type site with many links to product reviews. each product review has multiple affiliate codes.
you jump all the links through a re-direct so you don't pass any pagerank but just traffic to the sales site.
you get the best of both worlds. if you add a number of satellite sites on related subjects it will boost your authority status even more.
Yup. Links are still "it". I can't imagine how ugly the SERPs would be if Google went ant other way.
so now we're back to: is it anchor text or pagerank which is most important?
for a good number of months it was anchor text. now it seems to be a combination. many sites with high pagerank are ranking again.
I still think anchor is important. It proves to the spider that your site is relevant to the keyword and without that you can't rank high on the ses. As for PR I always thought of it as a prove that the site is visited at least from time to time and that some people are actually working on it. That is not necessarily true but I think thats how many customers view it. They think that if site is PR0 it might be banned or brand new and unreliable.
Andrey
I agree with you edwin.. I think they are both important..
BTW About Google.. we're up to #16... I think I will have to shoot myself if another Filter gets installed!!!
Anchor text is still king as long as you don't "trigger the filter", whatever that may be.
Sounds scary, what's "trigering the filter". Sounds like horror or something? What could cause such fear? *ponders*
8O
It is scary. And horrible. Webmasters were actually jumping out of buildings in December if they "triggered the filter".
We're not 100% sure what triggers it, but if its triggered you better get out of the way! :P
[quote:67bf376e44]We're not 100% sure what triggers it, but if its triggered you better get out of the way! [/quote:67bf376e44]
Thats a nice way of putting it :lol: :lol: :lol: We are not sure what triggers it and what that filter is but if anything, jump out of the building :lol:
lets put it like this: if you trigger the filter: you will know it!