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Website URL name question..

i like the branding better than the hyphenated domains. with hyphenated domains you can only compete for a pretty narrow keyword phrase. most of the hyphenated named sites are none to memorable.

hyphenated URL's are sooo easy to confuse. What makes you different from all of the others??

Hyphenated domain: Pros: - will probably rank well in Google for a specific phrase Cons - will rank well for one phrase only and not even for the plural. Branded Domain: Pros: - will be a cool and easy to remember name Cons - probably won't rank as well as a hyphenated domain for a certian key phrase.

I went for "branding" I could have been something like this: www.massive-weight-loss-fast-easy-and-quick.com or www.featherish.com What do you guys think???

I like the name better. But the second domain would be better for SEO!

I would personaly recomend using a easy to type and shorter URL as your primary domain name. You can use your subpages for keyword ranking (ie... www.featherish.com/WeightLoss.htm) Then just use your title and your keyword content density to gain you the ranking you desire. IMHO.